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 Woman's World Magazine

 Clinch that sale - call in the stylist!

October 2008



Woman's World magazine

Clinch that sale 

October 2008

Call in the stylist!

A home that has been professionally restyled will lead the eye to attractive features while minimising its flaws. At the very least a property stylist can help you visualise improvements.  Anita Richardson, founder of House Wow! has run her own design, home staging and show home business for a number of years. She has some useful advice: " Most of us will redecorate when we move in. If the vendor has already done it (and to your taste) it's a bonus.  If its not to our taste however, buyers feel they are paying for something they will change anyway.  


"Buyers walk around to view a property, taking in the whole environment and looking at the possessions and furniture. Often years of collected treasured possessions, photographs, sentimental ornaments and souvenirs create a blur in a viewer's mind of a home for someone else - not them.  The layout of rooms may be dictated by too much furniture.


" The lounge in this house (before photo above) had furniture the owners didn't require in the next house - so we helped them choose what to get rid of. The fireplace was made appealing by adding accessories and changing the picture for a mirror.  The whole area was de-cluttered, a plant adds to the fee-good factor on a property tour (after photo). 


 "Many years of collecting kitchen paraphernalia can mean that items won't fit in cupboards anymore.  so its time to decide what you really need.  Leave on worktops only those items that are visually appealing rather than functional - store the mixer and the saucepans out of sight. 


 "New floor coverings are more important to the buyer than decorations.  Plain carpets in a mid-beige twist pile and marble-effect cushion flooring in kitchens and bathrooms add space and light and most buyers' possessions will co-ordinate with it. They are acceptable starting points."  House Wow offers an initial assessment and advice with recommendations and full quotation in writing for £ 95. 


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